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SUCCESS STORY

TUVA Endüstri Website

A new trilingual (TR / EN / RU) corporate site that picks the language by the visitor's country, for TUVA Endüstri, a maker of aluminium extrusion presses, conveyor lines and furnaces.

PROJECTTUVA Endüstri · tuvaendustri.com.tr
SHEET07 / 18
SECTORMachinery & Industry · Aluminium Extrusion
SCOPEWordPress → Astro · TR / EN / RU
PSI MOBILE · 26.10.2026100
STATUSLIVE · tuvaendustri.com.tr

DRAWING 02 · DRAWING NOTES

From need to result.

The project in four lines: what was needed, what we did, which systems we built and what came out of it.

01THE CHALLENGE

On the old WordPress site, headings and introductions were baked into images: search engines could not read them, and the text was repeated as separate images in three languages. A machinery maker that also reaches Russian-speaking markets needed a fast, trilingual and readable site.

02THE SOLUTION

  1. Turning every text in the images into HTML content in three languages (TR / EN / RU)
  2. Corporate, products, services and contact pages; KVKK, privacy and cookie policies
  3. Homepage language chosen by the visitor's country: Turkish from Türkiye, Russian from Russian-speaking countries, English elsewhere
  4. A spam-protected contact form running on the company's own mail server
  5. Promotional videos, light / dark theme and site search in three languages
  6. SEO: titles and descriptions, hreflang, Open Graph, structured data, sitemap; redirects from the old WordPress addresses
  7. Moving the domain to Cloudflare and redirecting the .com address to the main site

03SYSTEMS USED

AstroMultilingual (TR / EN / RU)Country-based language routingContact formSite searchCloudflare Pages

04OUTCOME

  • Visitors open the site in their own language
  • Product and service texts are readable by search engines
  • A site that loads fast on mobile and desktop

DRAWING 03 · THE CLIENT

TUVA Endüstri

Machinery & Industry · Aluminium Extrusion · WordPress → Astro · TR / EN / RU

PROJECT DETAILS

On the old WordPress site the texts were baked into images; the content was turned into readable, searchable HTML.

INFRASTRUCTURE · BILL OF MATERIALS

01Astro

A fast static site that ships no unnecessary JavaScript.

02Country-based language

Visitors from Türkiye get Turkish, visitors from Russian-speaking countries get Russian, everyone else English; the choice is remembered.

03Site search

Serverless search in three languages with Pagefind.

04Cloudflare Pages

The site, language routing and contact form run on Cloudflare.

DRAWING 04 · MEASURED PERFORMANCE · MOBILE

Measured on the live site.

Mobile measurement on the live site with Google PageSpeed Insights. Scores can vary by a few points between runs.

100PERFORMANCE
96ACCESSIBILITY
100BEST PRACTICES
100SEO
MOBILE LCP1.8 sLARGEST CONTENTFUL PAINT

SOURCE: PAGESPEED INSIGHTS (PAGESPEED.WEB.DEV) · MOBILE · 26.10.2026 · SINGLE RUN

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